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Supervisor
Vita Savicka

Study Course Description

Course Description Statuss:Under Review
Course Description Version:1.00
Study Course Accepted:11.06.2019
Study Course Information
Course Code:KSK_274LQF level:Level 6
Credit Points:2.00ECTS:3.00
Branch of Science:Communication Sciences; Library ScienceTarget Audience:Health Management; Sports Trainer; Public Health; Communication Science; Social Welfare and Social Work
Study Course Supervisor
Course Supervisor:Vita Savicka
Study Course Implementer
Structural Unit:Department of Communication Studies
The Head of Structural Unit:Anda Rožukalne
Contacts:Rīga, Dzirciema iela 16, kfkoatrsu[pnkts]lv, kfkoatrsu[pnkts]lv, +371 67409183
Study Course Planning
Full-Time - 1. Semester No.
Lectures (number)6Lecture Length (academic hours)2Total Contact Hours of Lectures12
Classes (number)4Class Length (academic hours)2Total Contact Hours of Classes8
Total Contact Hours20
Study course description
Preliminary Knowledge:
Objective:
Topic Layout (Full-Time)
No.TopicType of ImplementationNumberVenue
1Lectures1.00auditorium
2Lectures1.00auditorium
Classes1.00auditorium
3Lectures1.00auditorium
4Lectures2.00auditorium
Classes2.00auditorium
5Lectures1.00auditorium
Classes1.00auditorium
Assessment
Unaided Work:
Assessment Criteria:
Final Examination (Full-Time):Exam
Final Examination (Part-Time):
Learning Outcomes
Knowledge:
Skills:
Competencies:
Bibliography
No.Reference
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2Donavan, Rob and Nadine Henley. 2010. Principles and Practice of Social Marketing: An International Perspective. Cambridge University Press;
3Ewing T., Michael. Social Marketing. New York. Routledge, 2010;
4Philip Kotler. Ned Roberto Nancy Lee. Social marketing: Improving the quality of life. SAGE Publication, 2002
5Renata Schiavo, Health communication: from theory to practice. San Francisco. Jossey-Bass, 2007
6Alan R., Andreasen. 2006. Social marketing in 21st century. London. SAGE Publication
7Golden, S. D., & Earp, J. A. L. (2012). Social Ecological Approaches to Individuals and Their Contexts: Twenty Years of Health Education & Behavior Health Promotion Interventions. Health Education and Behavior, 39(3), 364–372.
8Fischer-Kowalski, M. (2015). Social Ecology. International Encyclopedia of the Social & Behavioral Sciences: Second Edition, 254–262.
9Allegrante, J. P. (2015). Policy and Environmental Approaches in Health Promotion. Health Education & Behavior, 42(1_suppl), 5S–7S.
10Mārtinsone, K., & Sudraba, V. (2016). Veselības psiholoģija.
11Joseph, R. P., Daniel, C. L., Thind, H., & Benitez, T. J. (2016). Applying Psychological Theories to Promote Long-Term Maintenance of Health Behaviors. (Cld).
12Evans, W. D., & Mccormack, L. (2008). in Health Care : Communicating Evidence to Change Consumer Behavior. 781–792.
13Singaiah, G., & Laskar, S. R. (2015). Understanding of Social Marketing : A Conceptual Perspective. 16(2), 213–235.
14Mary, K. (1996). Bringing order to chaos : Communication and health.
15Lee, C., & Kam, J. A. (2015). Why Does Social Capital Matter in Health Communication Campaigns ?
1Ruben, B. D. (2016). Communication Theory and Health Communication Practice : The More Things Change , the More They Stay the Same 1. 1–11.
2McGill, B., O’Hara, B. J., Bauman, A., Grunseit, A. C., & Phongsavan, P. (2019). Are Financial Incentives for Lifestyle Behavior Change Informed or Inspired by Behavioral Economics? A Mapping Review. American Journal of Health Promotion, 33(1), 131–1
3Golden, S. D., McLeroy, K. R., Green, L. W., Earp, J. A. L., & Lieberman, L. D. (2015). Upending the Social Ecological Model to Guide Health Promotion Efforts Toward Policy and Environmental Change. Health Education and Behavior, 42(7440), 8–14. http
4Mullainathan, S., & Thaler, R. H. (2015). Behavioral Economics. International Encyclopedia of the Social & Behavioral Sciences: Second Edition, 437–442.
5Dutta-Bergman, M. J. (2005). Theory and practice in health communication campaigns. Health Communication, 18(2)
6Leigh, A. (2015). How behavioural economics does and can shape public policy. Economic and Labour Relations Review, 26(2), 339–346.
7Noar, S. M., Grant Harrington, N., Van Stee, S. K., & Shemanski Aldrich, R. (2011). Tailored Health Communication to Change Lifestyle Behaviors. American Journal of Lifestyle Medicine, 5(2), 112–122.
8Walter, N., Ball-Rokeach, S. J., Xu, Y., & Broad, G. M. (2018). Communication Ecologies: Analyzing Adoption of False Beliefs in an Information-Rich Environment. Science Communication, 40(5), 650–668.
9Crawshaw, P. (2014). Changing Behaviours , Improving Outcomes ? Governing Healthy Lifestyles Through Social Marketing. 9, 1127–1139.
10Prochaska, J. O. (2008). Decision Making in the Transtheoretical Model of Behavior Change. 845–849.
11Cickusic, V., & Salihbegovic, E. M. (n.d.). Health Communication. (5), 219–222.