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Marketing Process and Strategies (LSPA_735)
About Study Course
Department: Department of Sports Theory
ECTS:3
Course supervisor:Inese Spīča
Study type:Full time
Course level:All levels
Target audience:Civil and Military Defense; Communication Science; Information and Communication Science; Law; Medical Services; Medical Technologies; Pedagogy; Political Science; Psychology; Public Health; Social Welfare and Social Work; Sociology; Sports Science
Language:Latvian
Study course description Full description, Full time
Branch of science:Economics and Business; Marketing
Objective
Provide theoretical and practical knowledge of marketing development law and marketing environment.
Prerequisites
Not necessary.
Learning outcomes
Knowledge
1.Has an understanding of global development trends in marketing at a conceptual level
Skills
1.Can analyse marketing trends, marketing indicators, marketing complex
Competence
1.Able to analyse, plan, control and manage the marketing process
