Management of Strategic Resources (JF_440)

The course covers the nature organisational strategic management, strategic analysis, strategy formulation, introduction and supervision of a strategy, incl. vision, objectives, mission, analysis of external and internal environment, evaluation of competitive advantages and change management.
The objective of this course is to improve students’ knowledge and skills in decision making of company management for successful operations of the company in the long term: (1) to develop a clear understanding of the concepts, methods and principles of strategy formulation and competition analysis; (2) to provide a useful set of analytical skills, tools and techniques for strategic organisation analysis and management; (3) to create the capacity to work in teams.
Tasks:
1) To provide knowledge of the strategic analysis of an enterprise, strategy formulation, implementation and evaluation and the understanding of the identification of future development lines for organisations/enterprises and the assessment of the performance of enterprises.
2) To raise awareness of the impact of social, economic and political forces on the strategic planning of an organisation/business, opportunities and threats posed by the environment in relation to the activities of the organisation/enterprise, thereby forming the basis for the formulation and implementation of various strategies as well as for change management.
3) To teach to formulate the competitive advantages of an organisation/company, to synthesise a strategic management theory and concepts in order to determine the competitive advantages and the need for change.
4) To build knowledge of the use of proper and appropriate methods of strategic and change management, as well as the ability to independently use the strategic and change management theory, methods for solving problems.