Public Communication

Study Course Description

Course Description Statuss:Approved

Course Description Version:3.00

Study Course Accepted:08.11.2021 12:26:38

Study Course Information
Course Code:		LUSDK_187		LQF level:		Level 6
Credit Points:		2.00		ECTS:		3.00
Branch of Science:		Communication Sciences; Library Science		Target Audience:		Social Welfare and Social Work
Study Course Supervisor
Course Supervisor:		Aivars Stankevičs
Study Course Implementer
Structural Unit:		Department of Welfare and Social Work
The Head of Structural Unit:
Contacts:		Riga, 26a Anninmuizas boulevard, socdkrsu[pnkts]lv, +371 67061575
Study Course Planning
Full-Time - Semester No.1
Lectures (count)		4	Lecture Length (academic hours)		2	Total Contact Hours of Lectures		8
Classes (count)		12	Class Length (academic hours)		2	Total Contact Hours of Classes		24
Total Contact Hours								32
Part-Time - Semester No.1
Lectures (count)		2	Lecture Length (academic hours)		2	Total Contact Hours of Lectures		4
Classes (count)		8	Class Length (academic hours)		2	Total Contact Hours of Classes		16
Total Contact Hours								20
Study course description
Preliminary Knowledge:
Knowledge in the field of social processes and politics.
Objective:
To master knowledge of the role of communication, information and mass media in modern political processes, and to build understanding of the components of the communication process and the specificity of its management, to develop communication skills and abilities, to understand the wishes, interests and needs of the parties involved in this process, to provide insight into the diversity of communication processes and their details.
Topic Layout (Full-Time)
No.	Topic			Type of Implementation		Number	Venue
1	Speech as a form of communication			Lectures		1.00	auditorium
2	Confident communication. Listening as a component of conversation.			Classes		1.00	auditorium
3	State communicators. State communication and ethics.			Lectures		1.00	auditorium
4	Legal regulation of information flow.			Classes		1.00	auditorium
5	State policy, public governance and information.			Lectures		1.00	auditorium
6	Raising public awareness			Classes		1.00	auditorium
7	Involvement of society			Classes		1.00	auditorium
8	Public opinion, manipulations with it.			Classes		1.00	auditorium
9	Censorship, propaganda, restriction of information			Classes		1.00	auditorium
10	Saeima of the Republic of Latvia			Classes		1.00	study trip
11	Importance of non-verbal language in the communication process			Lectures		1.00	auditorium
12	Face-to-face communication. Greeting, acquaintance, farewell. Phone communication.			Classes		2.00	auditorium
13	Role of appearance in building confident communication			Classes		1.00	auditorium
14	Presentation and performance			Classes		2.00	auditorium
Topic Layout (Part-Time)
No.	Topic			Type of Implementation		Number	Venue
2	Confident communication. Listening as a component of conversation.			Classes		1.00	auditorium
3	State communicators. State communication and ethics.			Lectures		1.00	auditorium
4	Legal regulation of information flow.			Classes		1.00	auditorium
5	State policy, public governance and information.			Lectures		1.00	auditorium
6	Raising public awareness			Classes		1.00	auditorium
7	Involvement of society			Classes		1.00	auditorium
9	Censorship, propaganda, restriction of information			Classes		1.00	auditorium
12	Face-to-face communication. Greeting, acquaintance, farewell. Phone communication.			Classes		1.00	auditorium
14	Presentation and performance			Classes		2.00	auditorium
Assessment
Unaided Work:
Studies of literature, study and selection of theoretical material. Participation in lectures, classes. Participation in group work. Preparation of a presentation.
Assessment Criteria:
Participation (activity) in lectures (10%), participation (activity) and quality of answers in seminars (15%), preparation and presentation of a presentation (25%), individual work – report (25%), examination (25%)
Final Examination (Full-Time):		Exam
Final Examination (Part-Time):		Exam
Learning Outcomes
Knowledge:		Students can tell about the elements and building of confident communication, as well as the objectives and tasks of the European Union and Latvian national communication policy, can name the national and European Union communication entities, their objectives and tasks.
Skills:		Students are able to prepare a speech for public presentation, to establish confident communication for everyday and professional needs. Able to perform an elementary analysis of political information, can explain the topical issues of communication and interaction between subjects of the political system of the European Union and Latvia.
Competencies:		Students will be able to choose appropriate forms of communication and mass media, establish dialogue with institutions, explain government decisions to clients, activate clients for active civic involvement. Will be able to evaluate the context of public communication, manage and influence the communication process.
Bibliography
No.	Reference
Required Reading
1	Brēdemeiers K. Melnā retorika. – Rīga: Zvaigzne ABC, 2008
2	Keigels T. Dž. Uzstāšanās māksla. – Rīga: Arka / Atēna, 2008
Additional Reading
1	Ekman P., Friesen W. V. (2015) Unmasking the Face: A guide to recognize emotions from facial clues
2	Экман Л., Фризен У. Узнай лжеца по выражению лица.- Москва: Питер, 2010
Other Information Sources
1	Irmas Kalniņas konsultācija „Biznesa etiķete, komunikācija, protokols” http://www.ikkonsultacija.lv/lv_news.html
2	http://www.ikkonsultacija.lv/lv_publications.html