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Anita Villeruša

Study Course Description

Course Description Statuss:Approved
Course Description Version:2.00
Study Course Accepted:13.02.2019
Study Course Information
Course Code:SVUEK_041LQF level:Level 7
Credit Points:2.00ECTS:3.00
Branch of Science:Medicine; Public HealthTarget Audience:Public Health
Study Course Supervisor
Course Supervisor:Anita Villeruša
Study Course Implementer
Structural Unit:Department of Public Health and Epidemiology
The Head of Structural Unit:Ģirts Briģis
Contacts:Rīga, Kronvalda bulvāris 9, svekatrsu[pnkts]lv, svekatrsu[pnkts]lv, +371 67338307
Study Course Planning
Full-Time - 1. Semester No.
Lectures (number)6Lecture Length (academic hours)2Total Contact Hours of Lectures12
Classes (number)6Class Length (academic hours)3Total Contact Hours of Classes18
Total Contact Hours30
Study course description
Preliminary Knowledge:
General knowledge in Humanities.
The course aims to introduce students to aspects of cultural differences (principles, values, traditions, etc.) and to provide students with systematic knowledge of theoretical concepts of intercultural communication. Intercultural education essentially aims to integrate individuals into a dynamic and polymorphic world from the perspective of openness to different values. The main objectives of the course are the following: • developing students‘ intercultural communication competence; • enhancing the efficiency of intercultural relations; • increasing tolerance and acceptance towards those who are different; • training students to make them perceive, accept and respect diversity to mediate social relations. Students develop the ability to change perspective and to see self-evident things and phenomena from external perspective.
Topic Layout (Full-Time)
No.TopicType of ImplementationNumberVenue
1Theory of Cross-Cultural Communication/Intercultural Communication. Explanation of the terms “Intercultural”, “Cross-Cultural”, "Transcultural“. Examples of cultural differences around the world.Lectures1.00auditorium
2The anthropological meaning of the term culture: definitions and interpretation in the context of intercultural communication. Cultural groups and cultural levels. Subcultures. People and culture. Perception and attitudes towards the Different (Strangers). Ethnocentrism vs. cultural relativism. Self-concept, social identity – ingroups and outgroups. Identity and Alterity ("otherness").Lectures1.00auditorium
3Anthropological models for describing cultural groups. G. Hofstede’s culture model: „The Cultural Onion”- the different levels of culture. The Onion-Model of H. Spencer-Oatey. Examples for onion-diagrams.Classes1.00auditorium
4Prejudice and stereotyping. Stereotypes – their definition and classification.Lectures1.00auditorium
5The role and functions of stereotypes in cross-cultural contacts. Methods to define ethnic-racial stereotypes.Classes1.00auditorium
6Cross-cultural interaction as a variable process. Cultural contact and identity. The forms of cultural contact. Culture Shock – definition, stages/phases and models. Reverse/Reintegration culture shock.Lectures1.00auditorium
7Common problems, symptoms and possible psychosomatic manifestations. Strategies for managing culture shock.Classes1.00auditorium
8Cultures in contact: problems, methods, and preconditions. Types and strategies of the acculturation (transculturation).Classes1.00auditorium
9Concepts for describing and comparing cultural differences in different countries. Culture standards (according to Alexander Thomas “Kulturstandards”) – definition, methods to define culture standards, basic features and areas of application.Lectures1.00auditorium
10The analysis of the examples of culture standards from several countries. The development of cultural standards in Central and Eastern Europe. Latvian cultural standards.Classes1.00auditorium
11Geert Hofstede‘s theory of cultural dimensions. The dimensions of national cultures: Power Distance, Individualism, Masculinity. Uncertainty avoidance, long term orientation. Three groups of cultures according to Richard D. Lewis: linear-active, multi-active and reactive cultures.Lectures1.00auditorium
12Critical evaluation of Hofstede‘s cultural comparative study. Edward T. Hall‘s model of cultural dimensions. Time-orientation, space, context of communication. Fons Trompenaar’s concept of cultural dimensions. The analysis of different models and concepts for describing and comparing cultures. Their application in intercultural communication.Classes1.00auditorium
Unaided Work:
Get acquainted with the theoretical material of the course, preferred authors and other studies on the topics discussed in the course. To carry out independent research (individual or group), to present it. Complete the tasks defined in the course material (for participation in seminars or written submission).
Assessment Criteria:
- Regular attendance (at least 60%). - Participation in discussions about the course topics. - Timely submission and successful completion of the course tasks. - Demonstration of knowledge and understanding of the course topics in the final test.
Final Examination (Full-Time):Exam
Final Examination (Part-Time):
Learning Outcomes
Knowledge:Students will be able to demonstrate knowledge and understanding of the importance of culture for individual's identity, the characteristic parameters of national cultures, criteria for the analysis and comparison of cultures, cross-cultural communication issues in many aspects.
Skills:Students will be able to analyse and reflect on their own culture, successfully develop intercultural contacts, to overcome prejudices and to identify the impact of stereotypes. They will be able to see and predict the impact of cultural factors on individuals, as well as to carry out mediation functions between own and "alien" culture - predict, explain and prevent misunderstandings in intercultural communication.
Competencies:A variety of techniques and tasks help to develop students' intercultural competence. All three aspects of intercultural competence are being developed - cognitive, affective and pragmatic communicative competence - with relevant knowledge and skills. The following abilities are to be developed: • a better understanding of the situation of culture in modern societies; • a greater ability to communicate with people from different cultures; • attitudes better adapted to the context of different cultures and groups in a given society.
1Volkinšteine D. 2014. Izdales materiāls maģistrantūras studiju kursam "Interkulturālās komunikācijas teorija un pētījumu metodes", Rīga: LKA
1Hall E., Hall M. 1989. Understanding Cultural Differences. Germans, Frenchs and Americans. Yarmouth, Maine.
2Hofstede G. 1991. Culture and Organizations: Software of the Mind. Cambridge.
3Hofstede G. 2001. Cultures Consequences. Comparing Values, Behaviors, Institutions, and Organizations Across Nations. Second Edition. London: Thousand Oaks; New Delhi: Sage Publications.
4Fosters D. 2005. Lietišķā etiķete Eiropā. Rīga: Zvaigzne ABC
5Lewis R. D. 1999. Whwn Cultures Collide. London: N. Brealay Publishing Ltd.
6Mouls Dž. 2003. Biznesa kultūra un etiķete Eiropas valstīs. Rīga: Jāņa Rozes apgāds.
7Pīzs A. 1994. Ķermeņa valoda. Rīga: Jumava.
8Schroll-Machl S. 2003. Doing Business with Germans. Their Perception, Our Perception. Vandenhoeck & Ruprecht.
9Spencer-Oatey H. 2000. Culturally Speaking. Managing Rapport through Talk across Cultures. London; New York: Continuum.
10Trompenaars F. 1993. Riding the Wawes of Culture: Understanding Cultural Diversity in Business. London: N. Brealay Publishing Ltd.
1Kursā apskatīto autoru mājas lapas internetā, citi materiāli tiešsaistē saistībā ar kursa tēmām.